 WebProWorld Marketing Forum |
Is Podcasting For Real?
Barefoot is a "writer, technologist and marketer who lives in Vancouver, Canada," according to his site. He raises enough issues-compounded by comments to the post-that I wanted to think through my responses.
Does cold calling still work?
An article by Kevin Stirtz posted on the Better Local Marketing blog addresses the issue of cold calling, because there are underlying truths in that it works.
Evil & Confusion From Microsoft?
Michael sees a lot of confusion and mixed messages coming out of Redmond lately. Particularly with IE and Longhorn, but also concerning DRM and Xbox.
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| 04.08.05
RFID to revolutionize supply chain management
Emphasizing the benefits and cutting-edge competitiveness RFID solutions will bring to Middle East businesses, a one–day seminar held by the Dubai-based integrated technology solutions provider, Netlink has said that radio frequency solutions will revolutionise supply chain management and bring in cost savings in operations enhancing the competitiveness among regional businesses.
Netlink also officially unveiled its RFID arm, Netlink RFID, at the seminar organized by the IT major as part of its efforts to educate and highlight the seamless efficiency radio frequency solutions will impart to business processes across a range of business sectors in the regional economy. Experts from Scanpak Inc., Printronix and Sun Microsystems, global providers of RFID solutions, made presentations at the seminar, outlining the value proposition RFID solutions will bring to regional businesses.
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Advancing Financial Supply Chain Management
If both Office Depot and its supplier use the same financial management system why not have the customer submit invoices directly to the same company? For users of the Ariba Spend Management system that is now possible. Avolent, Inc., a San Francisco-based software provider, will work with Ariba, a Sunnyvale, Ca. financial software company, to allow its BizCast customers to send electronic invoices directly to the Ariba Supplier Network.
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Real-Time Profit Optimization: Coordinating Demand and Supply Chain Management
Advances in information technology have generated remarkable opportunities for both marketing and supply chain management. In the marketing area, firms are increasingly able to understand individual customer preferences and therefore to dynamically adjust prices. This greatly improves their ability to optimize revenue generation. In the supply chain area, firms can use technology to improve their visibility to costs and lead times - internally and throughout the supply chain. We believe that the next major opportunity for competitive advantage is for firms to link the innovations in marketing with those in supply chain management, allowing them to refine pricing, capacity, production and inventory decisions. This coordination will give marketing managers visibility to true costs and responsiveness as they make pricing and promotion decisions, and it will provide supply chain managers with a better understanding of pricing structures as they decide when to expand capacity and where to strategically locate inventories. The result: not just optimized revenues or costs, but optimized profits across the entire supply chain.
At a recent working summit hosted by the Center for Digital Strategies at the Tuck School and Cisco Systems, executives from many industries debated the opportunities and barriers for wide-scale profit optimization. The group concluded that linking the innovations in supply-chain management with the technology-enabled capability to serve customers in a more targeted manner is key to driving profit optimization. Through our ongoing research on this topic coupled with the experiences shared by many different companies at the summit, we have concluded that:
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Best Practices for Cold Chain Management Take Center Stage at TRAX 2005, IIR's Pharmaceutical Supply Chain Summit
Amid the growing concern surrounding the quality and efficacy of the nation's pharmaceutical products, the management of temperature-sensitive drugs during transportation and distribution has become increasingly important. Viliam Kovac, Head of Quality Management, Global Logistics for Roche Diagnostics GmbH, will discuss best practices and strategies for monitoring and maintaining temperature-sensitive environments throughout the supply chain at TRAX, IIR's Pharmaceutical Supply Chain Summit, which will be held in Philadelphia on June 6-8.
Mr. Kovac will conduct two workshops focusing on the current and future regulations for compliant distribution, storage, and warehousing of temperature-sensitive pharmaceuticals, and will compare U.S. and European regulatory standards. Mr. Kovac will also discuss the implications of the new MHRA guidance for cold and room temperature product-monitoring requirements, and will discuss the role of risk management and validation in the temperature shipping process.
"Effective cold chain management strategies are critical to ensuring the integrity of the pharmaceutical supply chain," said Keith Kirkpatrick, TRAX's Event Director. "Mr. Kovac brings an international perspective to discussing regulatory requirements, which is essential knowledge for pharmaceutical companies who develop and produce drugs overseas designed for distribution in the U.S."
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